Duco van Lanschot is Head of International of Blendle, a successful iTunes-like system for journalism from The Netherlands, backed by The New York Times and Axel Springer. One year after launching in the Netherlands, Blendle is at 290.000 users in the Netherlands (most of them under 35 years old) and still growing. For most Dutch publishers, Blendle is currently creating more revenue than they are making out of Apple's Newsstand. Blendle recently announced a US with the Wall Street Journal, Washington Post, New York Times and Economist. Van Lanschot, a former comedian and strategy consultant, leads Blendle’s international expansion.